The Delaware Division
Of The Arts
Of The Arts
Proposed identity and website for an artist advocate organization.
In collaborating with DCANet, we were tasked with the web maintenance duties of the Delaware Division of the Arts. While this involved pretty basic coding and programming, we found that the site and identity of the DDOA was not in line with the artist they represented. From this missed opportunity, we proposed an identity and web presence that visually (and at times literally) put the arts first.
Straying from the common layout structure for art organizations, we thought that this division's presence should look like the art that they support; passionate, bold, intense and always dynamic.
Internal pages for the site featured vibrant photos, a neutral color palette and clear navigation to simulate a museum-like experience.
